Abortion and contraception have been a hot-button issue since the implementation of our constitutional rights. Just to point out that both are said to be legal medical practice in the healthcare industry, and in many states, including referencing prior case decisions of Planned Parenthood v. Casey and Roe v. Wade. These case decisions indicated that in some […]
Let us consider the legal and ethical aspects of “conscience clauses,” as set forth in the laws of various states. Those state laws generally provide that no physician or other healthcare professional is required to participate in any medical procedure that he or she considers unethical. For example, the Illinois statute provides as follows (745 […]
Aetna is an American managed health care company, providing a range of traditional and consumer directed health care insurance products and related services, including medical, pharmaceutical, dental, behavioral health, group life, long-term care and disability plans, and medical management capabilities. Aetna provides employers and employees with choices between paying on a fixed monthly basis (premium) […]
The Theory of Reasoned Action, curtailed as TRA, is a theoretical model originally developed by Martin Fishbein (1975) and Icek Ajzen of 1980. These are the two theorists identified as the original founders of the theory of reason action. Like many social and cognitive theories, TPB is also the one with derivative and with original […]
Demographics are the traits of a human population. Demographic data may consist of age, disability, race, gender, income, mobility, home ownership, location, employment status, and/or education level. The data will then be used to regulate marketing demographic trends. These trends describe the changes that may occur in certain demographic populations, over a period of time. […]
Effective marketing process puts in the right product in the right place, at the right price and the right time. Since products and services are interchangeable in most marketing cases, when you put in the right product, it could simply means putting in the right services for your patients, at a reasonable price to attract […]
Market research is broader in choice and examines all aspects of a business setting. It asks questions about competitors, market structure, government regulations, economic trends, technological advances, and numerous other factors that make up the business environment. Sometimes the term refers more particularly to the financial analysis of companies, industries, or sectors. In this case, […]
SWOT stands for Strengths, Weaknesses, Opportunities, and Threats, and so a SWOT Analysis is a technique for assessing these four aspects of your business. You can use SWOT Analysis to make the most of what you’ve got, to your organization’s best advantage. And you can reduce the chances of failure, by understanding what you’re lacking, […]
An appropriate care score, also known as Appropriate Care Measure (ACM), is a composite measure identified by Center for Medicare and Medicaid (CMS) that captures whether a patient received all the care he or she was eligible to receive based on the applicable measures being publicly reported. The ACM is a total patient level score versus scores for […]
As the use of dashboards continues to grow, it is time to step back and ask how they can help hospitals increase quality and lower costs. We know emergency department (ED) tracking boards have reduced the time-to-be-seen and left-without-being-seen rates, while clinical dashboards have helped clinicians with care protocols, drug administration and patient status, which improves the quality of patients’ care […]
